Feel good about your brand and site with a design refresh
You've built something genuinely good. You know it, your clients know it, and yet every time someone asks for your website link there's that little wince before you paste it. The brand doesn't quite match the business you've actually built, and sorting it has been on your list so long it basically pays rent.
The brilliant news is you don't need to burn it all down. You don't need a six-week project or a bill that makes your eyes water.
You just time with someone who can see what you can't because you're too close to it, get to the real heart of your brand, and make it actually work.
.avif)

Hey hun, does managing your website feel like...
Spending waayyyy too long fixing web pages that no ones going to see
Impossible to show the incredible work you do for your dream clients
Your brands sooooo out of date your haircut is more recent
Affordable website redesign - what you get
A full website review
Before we touch anything I do a proper review of your website and brand, what's working, what's losing people, and exactly what to fix first. We're not guessing. We know.
Moodboard and visual direction
I've got a secret client workshop that gets to the real personality of your brand. Using the info I create two moodboards that capture your brand essence. You get to choose one.
Brand foundations and identity
Then I build your colour palette, font system and imagery direction so everything works together as a system rather than a collection of things that sort of match.
Website redesign and UX
Navigation sorted, page structure fixed, up to five key pages redesigned for conversion and handed over with a walkthrough so you can manage it yourself.
Canva Brand Kit (canva pro users)
Brand logo, fonts, colours, graphics all in there ready for you to post your first carousel. Want on brand templates designed bespoke for your brand? Get my Done-for-you canva social templates
30 days of 1:1 Support
A full month of me in your corner for questions, tweaks or a call when something comes up. I don't build you something brilliant and then disappear.
Get your website and brand sorted for only £800
Already had a free website review with me? Mention it when you book to get £25 off your deposit
.avif)
i get your vibe
founder cheerleader
The brand and site refresh details
A brand that makes people stop and think "oh yes, them" before they've read a single word
A website that guides dream clients straight to your booking page without them having to hunt for it
Colours, fonts and visual direction that actually hold together as a system, not a collection of things that almost match
Pages built for conversion, not just aesthetics that look good in screenshots
The confidence to share your link without the wince

Before this, I was genuinely considering giving up. Now that idea feels laughable!
Sarah Ellis ✤ The Proper Copy Studio
Payment plans to spread the cost
I want to help your cash flow as I know from my own experience it can be a big investment upgrading your branding and website.
£400 deposit + £400 on completion
50/50
£200 deposit + £200 every month(for 3 months)
3 months
Why a refresh works when DIY hasn't:
I understand your brand before I touch a single thing
The personality, the feeling, the thing that makes it unmistakably you. It means every decision after that has a real foundation supporting it rather than just taste.
I look at your site the way your dream clients do.
Where their eye goes first, where they hesitate, where they leave. Then I work backwards from there to fix it, because a pretty site built on a broken journey still doesn't convert.
15 years of User Experience and growth marketing
That outside perspective spots in an hour what you've been too close to see. And this is genuinely my favourite thing to do.
Hey, I'm Eloïse
I've been exactly where you are — brilliant work, brand that hadn't kept up, no idea where to start.
I know what it feels like and I know exactly how to fix it without it taking over your life.
I spend the first part of every project getting underneath your brand before I touch a single visual thing.
My secret workshop exercise finds what a questionnaire never would, and means every decision after that actually means something.
15 years building brands and products for The Telegraph, Starbucks, Moonpig and Vodafone. That outside perspective spots in an hour what you've been too close to see for months.


ux and marketing Designer
female founder cheerleader!
Frequently asked questions

💌 Want instagram feed templates that make your audience say 'Oh, yes, her!'
I send out a weekly email and a free Canva Instagram Carousel template every month.
Annnd I'll keep it short with just 3 great things related to small businesses, female founder cheerleading, branding and website design.
And if you don’t like my emails you can unsubscribe at any time - it's nothing personal, right?