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Brand Refresh and Website Redesign Service for Small Businesses

The brand refresh that doesn't require burning it all down

Give me the deets!

Web and brand upgrade for business owners who want to grow without the existential dread

You've built something genuinely good. You know it, your clients know it, and yet every time someone asks for your website link there's that little wince before you paste it. The brand doesn't quite match the business you've actually built, and sorting it has been on your list so long it basically pays rent.

The brilliant news is you don't need to burn it all down. You don't need a six-week project or a bill that makes your eyes water.

 

You just need two days with someone who can see what you can't because you're too close to it, get to the real heart of your brand, and make it actually work.

I've been exactly where you are. I know what it feels like to have something brilliant that just isn't showing up properly. And I am absolutely here for getting you sorted.

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Hey hun, does managing your brand feel like...

Spending waayyyy too long fixing web pages that no ones going to see

Utterly exhausted by a to do list that's circling your brain in your down time

Impossible to show the incredible work you do for your dream clients

Your brands sooooo out of date your haircut is more recent

You're working double time on your marketing but it's not quite reaching

You don't need to start from scratch. You just need someone who knows how to fix it effortlessly.

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i get your vibe
founder cheerleader
This is where your brand finally catches up with the business you've actually built.
I'm ready to go!
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The Love it Launch it two day web and brand fix gets you

A brand that makes people stop and think "oh yes, them" before they've read a single word

A website that guides dream clients straight to your booking page without them having to hunt for it

Colours, fonts and visual direction that actually hold together as a system, not a collection of things that almost match

An outside perspective that spots in an hour what you've been too close to see for months

Pages built for conversion, not just aesthetics that look good in screenshots

The confidence to share your link without the wince

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Before this, I was genuinely considering giving up. Now that idea feels laughable!

Sarah Ellis ✤ The Proper Copy Studio

Here's what you get

A full website review

Before we touch anything I do a proper review of your website and brand, what's working, what's losing people, and exactly what to fix first. We're not guessing. We know.

Moodboard and visual direction

I've got a secret client workshop that gets to the real personality of your brand. Using the info I create two moodboards that capture your brand essence. You get to choose one.

Brand foundations and identity

Then I build your colour palette, font system and imagery direction so everything works together as a system rather than a collection of things that sort of match.

Website redesign and UX

Navigation sorted, page structure fixed, up to five key pages redesigned for conversion and handed over with a walkthrough so you can manage it yourself.

Canva Bramd Kit (canva pro users)

Brand logo, fonts, colours, graphics all in there ready for you to post your first carousel. Want on brand templates designed bespoke for your brand? Get my Done-for-you canva social templates

30 days of 1:1 Support 

A full month of me in your corner for questions, tweaks or a call when something comes up. I don't build you something brilliant and then disappear.

50% upfront to book your days, 50% on completion.

£800 · 2 days over a week

I am soooo in!

Already had a free website review with me? Mention it when you book for 10% off.

after

the proper copy studio upgrade

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before

Still not sure?

Why this works when DIY hasn't:

I get understand your brand before I touch a single thing

The personality, the feeling, the thing that makes it unmistakably you. It means every decision after that has a real foundation supporting it rather than just taste.

I look at your site the way your dream clients do.

Where their eye goes first, where they hesitate, where they leave. Then I work backwards from there to fix it, because a pretty site built on a broken journey still doesn't convert.

15 years of User Experience and growth marketing

That outside perspective spots in an hour what you've been too close to see. And this is genuinely my favourite thing to do.

YOU JUST NEED TO LOVE IT TO LAUNCH IT

Ready to fall back in love with your brand?

£800 to go from freaking out to fixed

Book in now

Hey, I'm Eloïse

I've been exactly where you are — brilliant work, brand that hadn't kept up, no idea where to start.

 

I know what it feels like and I know exactly how to fix it without it taking over your life.

I spend the first part of every project getting underneath your brand before I touch a single visual thing.

 

My secret workshop exercise finds what a questionnaire never would, and means every decision after that actually means something.

15 years building brands and products for The Telegraph, Starbucks, Moonpig and Vodafone. That outside perspective spots in an hour what you've been too close to see for months.

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ux and marketing Designer
small
business owner
chai laté lover
female founder cheerleader!

Frequently asked questions

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